Which term refers to clothing that is made for mass production and consumers?

The term that refers to clothing made for mass production and consumers is Prêt-à-porter. This French term translates to "ready-to-wear" and embodies a segment of the fashion industry where garments are designed to be produced in standard sizes and made available for sale directly to the public through retail outlets. This concept contrasts with haute couture, which is characterized by high-end, bespoke fashion made for a select clientele, where garments are tailored specifically to the individual's measurements and preferences, often necessitating a higher level of craftsmanship.

In the context of fashion merchandising, prêt-à-porter garments are produced in larger quantities, making them accessible and affordable to a broader audience compared to the exclusive, often prohibitively expensive haute couture pieces. This mass production is supported by efficient manufacturing processes, allowing brands to quickly respond to trends and consumer demand. Portfolios, on the other hand, are collections of a designer’s work or ideas, not clothing specifically made for consumers, while custom design entails creating unique pieces tailored specifically for individuals, further diverging from the concept of mass production.